Assistant Manager

Description:

Ismail Industries Limited is Hiring
Position: Assistant Manager – Modern Trade

Ismail Industries Limited is seeking a driven and analytical Assistant Manager – Modern Trade to support channel strategy execution, enhance in-store performance, and strengthen trade marketing effectiveness through data-driven insights and strong cross-functional coordination.

Key Responsibilities
• Support the development and execution of channel strategies and annual operating plans
• Analyze channel-wise sales performance, distribution, pricing, and promotional effectiveness
• Coordinate with Sales teams to improve coverage, productivity, and execution KPIs
• Support channel-specific initiatives including assortment, visibility, schemes, and activations
• Track channel budgets, trade spends, and ROI on promotions
• Monitor market execution, compliance, and competitive activity across channels
• Assist in forecasting, demand planning inputs, and stock health management
• Prepare channel performance dashboards, insights, and management review presentations
• Ensure effective in-store execution of channel standards, including pricing and trade schemes

Qualifications & Skills
• Bachelor’s degree in Business, Marketing, or a related field (MBA preferred)
• 2–4 years of experience in FMCG sales, trade marketing, or channel management
• Hands-on exposure to GT, MT, Wholesale, or E-commerce channels
• Strong understanding of FMCG route-to-market models
• Proven capability in channel analytics, performance tracking, and insight generation
• Working knowledge of pricing, promotions, and trade spend management
• Strong coordination, stakeholder management, and commercial acumen