Ads Scriptwriter, Copywriter & Storyteller

Description:

Make sure to include your top 3 published videos (either as attached script files or links) for which you have written the script. Applications without relevant portfolio samples will not be considered. Please DO NOT share your entire portfolio.

Key Responsibilities:

• Develop short-form video ad scripts for social media platforms.
• Write compelling copy for image ads, carousel creatives, and social media posts.
• Translate skincare science and product benefits into clear, engaging, and persuasive messaging.
• Collaborate closely with the design and marketing teams to ensure creative alignment.

Requirements:

• Strong command of advertising hooks, CTAs, selling, and storytelling techniques.
• Fluent, natural command of English copywriting.
• Demonstrated portfolio of skincare/beauty-related work (video ad scripts, image ads, carousel posts).
• Ability to simplify ingredient-based formulations into consumer-friendly copy.
• Understanding of Pakistani skincare concerns (acne, pigmentation, tanning, dullness, etc).